In the world of social media, where everything is changing, it is very important to use the right image sizes for creating visually appealing posts that engage your audience. Each platform has its own specifications, and using the correct dimensions ensures that your images look professional and optimized. In this guide, we'll break down the ideal image sizes for popular social media platforms including Facebook, Instagram, Twitter, LinkedIn, Pinterest, and TikTok.
Profile Picture
Size: 180 x 180 pixels
File type: JPG, PNG
Cover Photo
Size: 820 x 312 pixels on desktop, 640 x 360 pixels on mobile
File type: JPG, PNG
Shared Image
Size: 1200 x 630 pixels
File type: JPG, PNG
Event Cover Photo
Size: 1920 x 1080 pixels
File type: JPG, PNG
Story
Size: 1080 x 1920 pixels
File type: JPG, PNG
Profile Picture
Size: 320 x 320 pixels
File type: JPG, PNG
Post Image
Size:
Square: 1080 x 1080 pixels
Portrait: 1080 x 1350 pixels
Landscape: 1080 x 566 pixels
File type: JPG, PNG
Story
Size: 1080 x 1920 pixels
Format: JPG, PNG
IGTV Cover Photo
Size: 420 x 654 pixels
Format: JPG, PNG
Profile Picture
Size: 400 x 400 pixels
Format: JPG, PNG, GIF
Header Photo
Size: 1500 x 500 pixels
Format: JPG, PNG
Tweet Image
Size: 1200 x 675 pixels
Format: JPG, PNG, GIF
Profile Picture
Size: 400 x 400 pixels
Format: JPG, PNG
Cover Photo
Size: 1584 x 396 pixels
Format: JPG, PNG
Shared Image
Size: 1200 x 627 pixels
Format: JPG, PNG
Article Image
Size: 744 x 400 pixels
Format: JPG, PNG
Profile Picture
Size: 165 x 165 pixels
File type: JPG, PNG
Pin Image
Size: 1000 x 1500 pixels Recommended minimum is 2:3 ratio
File type: JPG, PNG
Board Cover
Size: 222 x 150 pixels
File type: JPG, PNG
Profile Picture
Size: 200 x 200 pixels
File type: JPG, PNG
Video
Size: 1080 x 1920 pixels
File type: MP4, MOV
Thumbnail
Size: 1080 x 1920 pixels
File type: JPG, PNG
Clean and simple design. Don't over text your images or too many elements. Simplicity often increases engagement.
Use high-quality images. This ensures to always be clean and professional. Blur images can hurt the credibility of the brand.
Keep on Brand: The images must have fit-in-your brand's colors, fonts, etc. The more consistent this gets, the more that the brand's recognition builds.
Test different images and formats to see what works best for your audience. Monitor the engagement metrics and refine the strategy.
Make sure your images are accessible to everyone with descriptive alt text. It will also improve your SEO and the usability of content for everyone, especially people with disabilities.
There are countless and varied requirements for the image size in social media. Ensuring that your posts look their best is more than overwhelming, but sometimes it is necessary to create effective enhancement of your online presence and audiences.
Keep this in mind: Every platform is unique, and referring to the above guide as a reminder can help create amazing content on different social media. And, for all other types of assistance, to resizetool.com- go ahead, raise the flag of an extraordinary social media strategy!
The ideal size for a Facebook cover photo is 820 x 312 pixels for desktop users and 640 x 360 pixels for mobile users.
Yes, each platform has specific image size requirements to ensure optimal display and engagement. It's important to check the guidelines for each platform.
While you can use the same image, it's best to resize it according to each platform’s specifications to maintain quality and fit.
Common formats include JPG and PNG. JPG is great for photos, while PNG is better for images requiring transparency.
You can use online tools like resizetool.com or image editing software to resize your images according to the required dimensions for each platform.